{"id":3,"date":"2014-03-13T00:41:46","date_gmt":"2014-03-13T00:41:46","guid":{"rendered":"https:\/\/2014.northcanton.wordcamp.org\/?page_id=3"},"modified":"2014-03-17T14:26:08","modified_gmt":"2014-03-17T14:26:08","slug":"sessions","status":"publish","type":"page","link":"https:\/\/northcanton.wordcamp.org\/2014\/sessions\/","title":{"rendered":"Sessions"},"content":{"rendered":"<h1 class=\"z\">Friday Marketing Bootcamp<\/h1>\n<blockquote><p>Learn effective marketing tactics utilizing WordPress and other resources of the interwebs to bring people to your WordPress site. Our speakers will present their session in a rapid-fire fashion, with a Q and A session at the end of the day.<\/p><\/blockquote>\n\n\t<div class=\"wcorg-sessions\">\n\t\t\n\t\t\t<div id=\"wcorg-session-502328\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tStand Out From the Crowd: How to Make Your Website Unforgettable\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p><strong>FRIDAY MARKETING BOOTCAMP SESSION<\/strong><\/p>\n<p><span style=\"line-height: 1.5\">Since 1998, Stoney has been helping businesses grow their online presence through strategic web marketing strategies. He will offer tips and techniques to create a website that people remember and that is deserving of top search engine rankings for your target keywords. You will learn: 1. Why building a unique and unforgettable website is important. 2. The benefits of having a site that stands out from the crowd. 3. The 6 building blocks of making an unforgettable website.<\/span><\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-502326\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tBlogging is Only the Beginning\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p><strong>FRIDAY MARKETING BOOTCAMP SESSION<\/strong><\/p>\n<p><span style=\"line-height: 1.5\">Nathan recently organized WordCamp Dayton. He is skilled in spotting trends and technologies that play roles in consumer\u2019s lives, and knowledgeable in SEM\/SEO strategies. Nathan will offer tips for how to get your word out and not come across as a billboard online. He will show WordPress users how to utilize social media tools to create a simple but effect marketing strategy.<\/span><\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-502324\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tSmart Social Media\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p><strong>FRIDAY MARKETING BOOTCAMP SESSION<\/strong><\/p>\n<p>Kathy will guide you in building a strong social media foundation strategy for your business. Kathy specializes in helping businesses create and implement a social media strategy that integrates their business goals and overall marketing strategy. She\u2019s an expert in social media best practices and developing social media plans and effective blogging.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-502322\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tUtilizing Pinterest and Instagram for Your Business\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p><strong>FRIDAY MARKETING BOOTCAMP SESSION<\/strong><\/p>\n<p>When it comes to using social media for your organization, consider the visual possibilities of using Instagram and Pinterest to share your story. In this session, Ryan will offer advice on how you can market and drive traffic back to your WordPress site using these unexpected but rapidly-growing social media platforms. Ryan has advised businesses all over the US on social media strategy. Her social media philosophy is that every organization should have a social media champion. She loves working in the social media world and thinking of creative ways for brands to tell their story through social media.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-502320\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tConsumer Behavior Matters\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p><strong>FRIDAY MARKETING BOOTCAMP SESSION<\/strong><\/p>\n<p>Julie teaches courses in marketing and general business at Walsh University in North Canton. She holds a Doctorate of Business Administration and is certified as a Professional Certified Marketer (PCM) through the American Marketing Association. Julie will explain why consumer behavior, a hotbed of psychological research that marries issues of communication, identity, social status, decision-making, and health, is important to understand and consider in your marketing strategies.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-499564\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tOwn Your Website &#8211; Brand It!\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p><strong>FRIDAY MARKETING BOOTCAMP SESSION<\/strong><\/p>\n<p>An award winning creative director, designer and owner of Trailer Trash Design, Joe thumbs his nose at the stuffed-shirt, smoke and mirrors approach to providing creative communication services. Operating under the sometimes unheard of adage that work can be fun, Joe, with his off-the-cuff approach, offers his clients full service creative consulting, graphic design, advertising and production for print media collateral, websites, Internet marketing and multi-media presentations. Joe will explain why\u00a0incorporating\u00a0your brand into your website is so important. He\u2019ll show you that it\u2019s not scary, but is critically important.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<\/div><!-- .wcorg-sessions -->\n\n\t\n<h1 class=\"z\">Saturday Sessions<\/h1>\n<h1 class=\"track\">Beginner User Track<\/h1>\n\n\t<div class=\"wcorg-sessions\">\n\t\t\n\t\t\t<div id=\"wcorg-session-686062\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tBuddyPress &amp; bbPress QA\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-john-james-jacoby\">John James Jacoby<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Come ask the lead developer of the BuddyPress and bbPress projects anything!<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-650299\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tWordPress.com vs. WordPress.org: Which is best for you?\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-jacklyn-stachurski\">Jacklyn Stachurski<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>So you want to build a website! You know WordPress is the way to go, but you\u2019re not sure which route to take: WordPress.com or self-hosted. We&#8217;ll consider the benefits and limitations of each avenue, helping you make your choice by weighing everything from hosting considerations and theme selection to upgrades, security, and plugins. After the session, you&#8217;ll have a better sense of which flavor of WordPress is right for you.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-520660\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tKeywords and WordPress: How to find keywords that generate business and integrate effectively into your WordPress site.\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-stoney-degeyter\">Stoney deGeyter<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Getting customers to your business starts with effective keyword research. Learn how to research, assess and organize keywords, and how to effectively implement them into your WordPress site so you can draw new customers who are searching for exactly what you offer.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-520423\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tHow to Find, Choose, &amp; Install The Best Theme\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-michael-r-hunter\">Michael R. Hunter<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>I will teach beginner &amp; intermediate WordPress users where to find, how to select, and how to install the best WordPress theme for their blog or website.<\/p>\n<p>I have created a 5 point checklist that anyone can use to measure the quality of any WordPress theme.<\/p>\n<p>My presentation will be great for new WordPress users, or people who do freelance WordPress work.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511232\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tWordPress Security &#8211; Demystified\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-michael-fraser\">Michael Fraser<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>This presentation will cover current WordPress security issues and different types of attacks. Learn how to protect your website or blog from hackers that are constantly trying to compromise networks. I&#8217;ll be sharing our favorite security plugins along with real world security stories that involved some of the biggest hosting and security companies which led to a meeting with the FBI.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511230\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tJetpack Overview\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-george-stephanis\">George Stephanis<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>A look at Jetpack and a review of favorite modules, and why they&#8217;re ridiculously awesome &#8212; like Related Posts and Publicize.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511222\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tChanging your life through blogging and social media\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-jessica-dickey\">Jessica Dickey<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>This talk will go over how Jessica Dickey used social media and blogging to change her life as well as her readers. It will also show how to utilize social media to gain followers and readers.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511220\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tPlugins 101 &#8211; 7 Awesome Plugins Everyone Should Be Using\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-angela-bergmann\">Angela Bergmann<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Learn what plugins are, how to pick the best ones, and the 7 plugins every user should be running. Ask questions and pick my brain. Apple may say &#8220;There&#8217;s an app for that&#8221;, with WordPress &#8220;There&#8217;s a plugin for that&#8221;.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511216\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tPhotoblogging Basics: Finding muse, motivation, and creating a beautiful blog.\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-jen-hooks\">Jen Hooks<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>With a focus on the entirely new WordPress user, this talk will introduce creating a photoblog with WordPress.com. Starting with identifying one&#8217;s muse and motivation, we will discuss different types of photoblogs, navigate through how to network with other bloggers and share your blog&#8217;s content on social media, and chat about some of the ideal photography themes available on WordPress.com. We&#8217;ll wrap up the session with a start-to-finish tutorial on how to create a new blog post with a photo gallery.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511210\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tRSS 101\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-kathy-gray\">Kathy Gray<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>RSS. What is it? Really Stupid Software? Not even close! Try Really Simple Syndication. Find out how this easy-to-use tool, which your WordPress website already has, can be leveraged to easily and automagically provide content to readers and increase viewership. Learn what RSS is, what feed readers are and how to create an RSS-to-email campaign using MailChimp.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511208\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tWordPress Security Fundamentals\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-joseph-herbrandson\">Joseph Herbrandson<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Website security is important to everyone who has a website, as well as everyone who uses a website. Whether it gets five visitors a day or five-thousand, hackers are looking to compromise, break, infect and virtually own every website that they can for monetary and social purposes.<\/p>\n<p>While the topic seems mysterious to most users, website security is actually a set of simple principles that everyone can adopt to keep their risk at the absolute lowest. Being a WordPress user is a great start, and the discussion will surround habits, practices and techniques to follow to keep a WordPress site secure from hackers and malware.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511206\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tEffective Use of WordPress &#8211; A Beginner&#8217;s Guide\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-andreas-johansson\">Andreas Johansson<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Leveraging the power of WordPress for anyone wishing to know how to use their WordPress site more effectively. You&#8217;ll leave knowing how to easily manage posts and pages, post resources, videos &amp; links, setup custom menus and redirects, etc &#8211; all in an easy to edit, easy to access website. We&#8217;ll also discuss the first 10 things to do on your new website to get you up an running! No experience necessary!<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511204\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tFind WordPress Help\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-john-parkinson\">John Parkinson<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Some tips on where to find WordPress help. From the WordPress website, Codex and Make sites to Twitter, Facebook groups, WordCamps and beyond.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511200\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tCongratulations! You&#8217;re having a WordPress Site!\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-joe-rozsa\">Joe Rozsa<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Many new WordPress users get frustrated early because of WordPress overload or because they don&#8217;t have anyone to show them how to make things happen or why they happen the way they do. Much like having a new born. New parents may get frustrated because they may not be doing things right (if there is a right or wrong) or the baby can&#8217;t say what it wants or needs, leaving many new parents confused.  The same holds true with new WP users. They get frustrated and leave the WP sites unattended. My presentation will walk people through what they need to know being an new or relatively new WordPress user, to hopefully keep them from getting frustrated and answer &#8220;those&#8221; questions and show a few tips to make their new addition something really great.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511198\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tWordPress Security\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-sam-hotchkiss\">Sam Hotchkiss<\/a> in Beginner User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>In this talk, I\u2019ll show you how to keep attackers out of your site. We\u2019ll talk about the common attack vectors and what your vulnerabilities are as WordPress site owners. Then we\u2019ll talk about ways to protect yourself including: setting up your site, connecting to your host, logging in, and writing safe code (if you\u2019re so inclined). You\u2019ll walk away with a list of action items, and a good grasp on how to be a safer netizen. This is NOT a dry, technical talk. It\u2019s interactive and aimed at helping people at all levels get safer.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<\/div><!-- .wcorg-sessions -->\n\n\t\n<h1 class=\"track\">Intermediate\/Advanced User Track<\/h1>\n\n\t<div class=\"wcorg-sessions\">\n\t\t\n\t\t\t<div id=\"wcorg-session-539061\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tHow Our District Learned to Stop Worrying and Love the Blog\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-chris-carman\">Chris Carman<\/a> in Intermediate\/Advanced User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>An overview of what WordPress is and how the Kent City Schools district and Kent Roosevelt use it in education.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511218\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tPhotoblogging Advanced: Using WordPress to share how you see the world.\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-jen-hooks\">Jen Hooks<\/a> in Intermediate\/Advanced User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>This session will be a continuation of Beginner Photoblogging or serve as a standalone session for the WordPress.com user that already has a basic blog established. Perfect for users that want to delve more deeply into setting up a static front page for their site, creating custom menus, and utilizing the perfect combination of widgets for a beautiful, functional site. The importance of tags, categories, and attachment details will also be covered. Most of the content of this session will be relevant for WordPress.org users as well.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-510956\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tHow You Can Use a Podcast to Land a Dream Job\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-dustin-hartzler\">Dustin Hartzler<\/a> in Intermediate\/Advanced User.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Podcasting is one of the best ways to connect with your audience. Think about it, do you typically spend an hour straight reading one person&#8217;s blog post? Of course not. But podcast listeners don&#8217;t think twice about devoting time each week to listen to a show.<\/p>\n<p>In this presentation, I will share:<br \/>\n&#8211; the technical aspects of Podcasting, like how to set up a podcast, plugins, etc.<br \/>\n&#8211; the equipment necessary to podcast<br \/>\n&#8211; the benefits of having a podcast<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<\/div><!-- .wcorg-sessions -->\n\n\t\n<h1 class=\"track\">Beginner Developer<\/h1>\n\n\t<div class=\"wcorg-sessions\">\n\t\t\n\t\t\t<div id=\"wcorg-session-539056\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tMake Themes You Love\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-sheri-bigelow\">Sheri Bigelow<\/a> in Beginner Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>How to take your theming skills to the next level including tips on CSS, child themes, frameworks, customizer options, and submitting a theme to the WordPress.org Theme Directory.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-522042\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tThe Science of Design\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-kassey-sikora\">Kassey Sikora<\/a> in Beginner Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>You can probably recall a really well designed website or two. What if there was a science behind what made it memorable to you?<\/p>\n<p>In this session we will break down 10 essential elements of web design, including some current trends, from colors and typography to page layout and navigation. We will then further explore their practical application with some examples.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511247\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tGoogle Chrome as a Web Dev Learning Tool\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-samie-murch\">Samie Murch<\/a> in Beginner Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Want to learn how to change a WP theme? I will teach you how I used Google Chrome&#8217;s tools and extentions to learn the basics of themes and how to alter them all by yourself.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511214\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tManaging WordPress Projects:  Learn How to Manage Time and Make Money\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-rogan-lampe\">Rogan Lampe<\/a> in Beginner Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Whether you&#8217;re new to WordPress or have been around the block a few times, it&#8217;s easy to let projects fall by the wayside and get out of hand.  Learn how to stay on track while working with WordPress and set yourself up for future growth.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511202\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tOne and Done Website Updates with Custom Post Types\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-rob-divincenzo\">Rob DiVincenzo<\/a> in Beginner Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>I can speak on the beauty of WordPress as a CMS. The key technique I&#8217;d like to speak on is custom post types. Building your own post types requires some coding, but isn&#8217;t too hard to get the hang of with some googling. Through custom post types, you can make one change in the back-end and see changes all across your website. Building WordPress with custom post types can make WordPress do a ton of manual work for you.<\/p>\n<p>I&#8217;d like to bring in various examples such as an events custom post type for an &#8220;upcoming events&#8221; section on a homepage, or maybe a press release, or portfolio section.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<\/div><!-- .wcorg-sessions -->\n\n\t\n<h1 class=\"track\">Intermediate\/Advanced Developer Track<\/h1>\n\n\t<div class=\"wcorg-sessions\">\n\t\t\n\t\t\t<div id=\"wcorg-session-539051\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tgit commit -m &#8220;My WordPress blog under version control&#8221;\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-brian-retterer\">Brian Retterer<\/a> in Intermediate\/Advanced Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>I will discuss ways that you can safely keep your blog under version control with git. I will discuss the safety concerns about storing your secret keys and database passwords in your wp-config file if you are using git and how to correctly do it.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-531222\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tLeverage Faceted Search to Build an Interactive Web\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-chris-connors\">Chris Connors<\/a> in Intermediate\/Advanced Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>There&#8217;s a movement to make the web a more interactive, friendly, and exciting place to create and publish content. With WordPress you can publish a variety of material, but it&#8217;s all somewhat static. A one-way street of interaction.<\/p>\n<p>One way to build and publish interactive content is through the power of faceted search. Faceted search is pervasive where people can afford it &#8211; site like Yelp, Amazon, Kayak, LinkedIn, and Ebay. Unfortunately, it&#8217;s usually been too expensive to implement for sites without 10 figure development budgets. Recently, there have been a number of solutions to add faceted search functionality to WordPress sites, but what&#8217;s the best way to use this awesome new technology?<\/p>\n<p>We&#8217;ll talk about the importance of faceted search, how you can leverage faceted search technology to widen your tool-belt, how it can expand the level of interaction on a WordPress site, and its utility in the world of content publishing and web design.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-520419\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tKeeping WordPress Under [Version] Control with Git\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-steve-grunwell\">Steve Grunwell<\/a> in Intermediate\/Advanced Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Learn how to keep your WordPress sites under version control using a git workflow refined over dozens of sites. We\u2019ll cover repository organization, what belongs (and, perhaps more importantly, what doesn\u2019t belong), and how to make deploying updates and working with multiple environments as painless as possible.<\/p>\n<p>Please note that this presentation is not an introduction to Git nor version control. While Git experience is not mandatory it\u2019s recommended that you have some understanding of version control going into the talk.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511253\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tGeneric Framework and Child Theme Development\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-phil-hoyt\">Phil Hoyt<\/a> in Intermediate\/Advanced Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>A quick overview of Generic Framework and why it was built, then leading into how to set up a workflow for rapidly building child themes, including processes and tools. This could easily be a live development presentation if the time and resources are available.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511236\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tLet&#8217;s Write a Plugin\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-brian-layman\">Brian Layman<\/a> in Intermediate\/Advanced Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Learn basic plugin development with Brian Layman. This session takes a look at how to get started creating your own plugin for WordPress.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511228\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tMoving your Plugin to GitHub: Trials, Tribulations, and Testing.\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-george-stephanis\">George Stephanis<\/a> in Intermediate\/Advanced Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>In December of 2013, the Jetpack team migrated our primary development from the WordPress.org plugins repository to GitHub. This talk will look at why we made the change, how it&#8217;s affected our workflow, and bits to consider if you&#8217;re thinking about making a similar change as well.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511226\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tUsing the REST API with WordPress.com &amp; Jetpack\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-justin-shreve\">Justin Shreve<\/a> in Intermediate\/Advanced Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Gone are the days of using XML-RPC to interact with your WordPress blogs. WordPress.com and Jetpack bring you the power of JSON based RESTful API. This talk will introduce you to the basics and show some code examples. Attendees will also learn about related tools and resources. Q&amp;A will be included at the end. This is an improved version of the talk given at  WordCamp Columbus and Saratoga Springs WP meetup group.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511212\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tEnhancing the Admin UX For Clients\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-kyle-maurer\">Kyle Maurer<\/a> in Intermediate\/Advanced Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>Anyone who has developed websites for clients understands some of the problems that arise when the completed site is handed over to the customer. WordPress is a powerful platform and clients greatly appreciate the ability to manage their own content. But at times their skills and expectations do not line up well with what they experience when they login to their site. This session will cover unique ways we can enhance the value of our services by improving and simplifying the UX for clients who are not experienced with WordPress.<\/p>\n<p>This session will cover various tools and tricks we can utilize to enhance the overall admin experience for non-developers who are using our sites. Methods for simplifying the dashboard, creating highly intuitive options, guiding users and facilitating support will all be covered. Working examples, useful plugins and handy code snippets will also be provided.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\n\t\t\t<div id=\"wcorg-session-511196\" class=\"wcorg-session\" >\n\t\t\t\t<h2>\n\t\t\t\t\tTheme Customization Best Practices\t\t\t\t<\/h2>\n\n\t\t\t\t<div class=\"wcorg-session-description\">\n\t\t\t\t\t\t\t\t\t\t<p class=\"wcpt-session-meta\">Presented by <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/speakers\/#wcorg-speaker-kyle-maurer\">Kyle Maurer<\/a> in Intermediate\/Advanced Developer.<\/p>\t\t\t\t\t\t\t\t\t\t<p>This presentation will address the needs of anyone wishing to make changes to their theme. Everything from minor CSS adjustments to complex modifications of built in features and templates will be covered. In each example, the &#8220;wrong&#8221; way(s) will be explained and contrasted with more appropriate methods and detailed explanations will be given on both the &#8220;why&#8221; and the &#8220;how&#8221;.<\/p>\n\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/div>\n\n\t\t\t<\/div><!-- .wcorg-sessions -->\n\n\t\n","protected":false},"excerpt":{"rendered":"<p>Friday Marketing Bootcamp Learn effective marketing tactics utilizing WordPress and other resources of the interwebs to bring people to your WordPress site. Our speakers will present their session in a rapid-fire fashion, with a Q and A session at the end of the day. Saturday Sessions Beginner User Track Intermediate\/Advanced User Track Beginner Developer Intermediate\/Advanced &hellip; <a href=\"https:\/\/northcanton.wordcamp.org\/2014\/session\/theme-customization-best-practices\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Theme Customization Best Practices<\/span> <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":11330953,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"open","template":"","meta":{"_crdt_document":"","jetpack_post_was_ever_published":false,"footnotes":""},"class_list":["post-3","page","type-page","status-publish","hentry"],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/northcanton.wordcamp.org\/2014\/wp-json\/wp\/v2\/pages\/3","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/northcanton.wordcamp.org\/2014\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/northcanton.wordcamp.org\/2014\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/northcanton.wordcamp.org\/2014\/wp-json\/wp\/v2\/users\/11330953"}],"replies":[{"embeddable":true,"href":"https:\/\/northcanton.wordcamp.org\/2014\/wp-json\/wp\/v2\/comments?post=3"}],"version-history":[{"count":15,"href":"https:\/\/northcanton.wordcamp.org\/2014\/wp-json\/wp\/v2\/pages\/3\/revisions"}],"predecessor-version":[{"id":515834,"href":"https:\/\/northcanton.wordcamp.org\/2014\/wp-json\/wp\/v2\/pages\/3\/revisions\/515834"}],"wp:attachment":[{"href":"https:\/\/northcanton.wordcamp.org\/2014\/wp-json\/wp\/v2\/media?parent=3"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}